Middle East, Israel, Transportation

Tel Aviv Metro Red Line

In the capacity of financial advisor, Rebel supported the financial bid for the concession contract to operate and maintain the Red Line LRT system in Tel Aviv, Israel.

The challenge

The Metropolitan Mass Transit System Limited, the public company responsible for implementing LRT in Tel Aviv, launched a tender for the concession contract to carry out the operations and maintenance of the Red Line. 


The approach

We supported the consortium of Israeli bus operator Kavim, Deutsche Bahn and Connect (operator of the Jerusalem LRT) on the financial bid for the concession contract for operations and maintenance of the Tel Aviv Red Line. We offered hands-on support to consortium decision-making on pricing and bid strategy, taking charge of the financial bid model. We provided a team that combined both finance expertise as well as a deep understanding of rail asset and operations management.

Our input was also a ‘red team’ input, validating financial assumptions, develop competitive pricing approaches and helping to enhance consistency between technical and operational aspects of the consortium’s bid on the one hand, and pricing on the other hand.

Rebel ensured consistency and robustness of the financial bid as it was being developed and finalized for submission.


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